Media Buying Specialist
The Media Buying Specialist will be responsible for setting up and optimizing media buying campaigns across various digital platforms including META (Facebook, Instagram), Google, TikTok, In-platform and others. This role requires a keen eye for detail, a strong analytical mindset, and the ability to work closely with Media and Accounts Executives to ensure campaigns meet brand expectations. This position is open to fresh graduates with a passion for digital marketing and media buying.
DUTIES AND RESPONSIBILITIES:
1. Campaign Setup and Management:
1.1. Set up media buying campaigns on META, Google, TikTok, and other digital platforms.
1.2. Ensure all campaigns are properly configured and optimized for performance.
1.3. Monitor campaign performance daily and adjust strategies as needed.
2. Optimization and Analysis:
2.1. Continuously analyze campaign data to identify trends and insights.
2.2. Optimize campaigns for maximum ROI, including adjusting bids, targeting, and creative elements.
2.3. Provide regular reports on campaign performance and suggest improvements.
3. Collaboration:
3.1. Work closely with Media and Accounts Executives to align campaigns with brand expectations and goals.
3.2. Communicate effectively with team members to ensure seamless campaign execution.
3.3. Participate in strategy meetings to provide insights and recommendations based on campaign performance.
4. Management:
4.1. Manage campaign budgets effectively, ensuring efficient allocation of resources.
4.2. Track spending and ensure campaigns stay within budget constraints.
4.3. Provide financial reports on campaign expenditures.
5. Platform Expertise:
5.1. Stay up-to-date with the latest trends and best practices in digital media buying.
5.2. Continuously learn and adapt to new platform updates and features
5.3 Share knowledge and insights with the team to enhance overall performance
JOB SPECIFICATION:
- Bachelor’s degree in Marketing, Communications or any related field.
- Open for fresh graduates.
- Must have basic understanding of digital advertising platforms such as META, Google, and TikTok
- Analytical mindset with the ability to interpret data and make data-driven decisions.
- Proficient in Microsoft Office Suite, especially Excel.
- Demonstrates a clear understanding of the company's vision and mission, and is able to effectively communicate them to others.
- Maintains a thorough understanding of company rules and regulations, and consistently adheres to them in all work activities.
- Excellent attention to detail and organizational skills.
- Possesses strong written and verbal communication skills and is adaptable to working in a dynamic environment where priorities and requirements may change frequently.
- Can handle high-pressure situations, remain calm under stress, and effectively manage time and resources to meet critical deadlines.
- Can attend to multiple priorities simultaneously, with the ability to prioritize and manage workload effectively to ensure all objectives are met.
DATA PRIVACY CONSENT FORM
By signing this Form, you as the data subject hereby authorize Great Deals E-Commerce Corporation (“GDEC”), its agents, representatives, and officers, to collect, process, use, update, or disclose your personal information, and hereby ratify such previous actions of GDEC, in accordance with its Data Privacy Statement, the Data Privacy Act, and other relevant Data Privacy laws, including the rules, regulations, advisories, and memoranda issued by the National Privacy Commission. This is to establish, confirm, review, or update my records, manage the information provided therein, conduct customer risk, capacity, and suitability assessments, and other legitimate business purposes, and comply with its reporting obligations under applicable laws, rules, and regulations.
You as the data subject likewise authorize Great Deals E-Commerce Corporation to collect, process, disclose, or verify your personal data so processed from any person or entity that GDEC may deem necessary, including, but not limited to, government authorities/offices.
You as the data subject agree to hold GDEC free and harmless from any liability arising from the use of any such information. The consent provided herein shall remain valid until revoked, in accordance with the provisions hereunder.
You as the data subject confirm that you are aware that under the Data Privacy Act, you have the following rights:
(a) the right to withdraw the consent hereby given or to object to the processing of your personal data provided there is no other legal ground or overriding legitimate interest for the processing thereof; (b) the right to reasonable access; (c) the right to rectification; and(d) the right to erasure or blocking of your personal data subject, however, to the conditions for the legitimate exercise of the said rights under the Data Privacy Act and its implementing Rules and Regulations, and subject further to the right of GDEC to terminate any agreement/service/product availed by the signatory by GDEC, by virtue of which the personal information contemplated hereunder has been provided by you as the data subject, due to the withdrawal of your consent or request for the removal of his/her personal information.
Consequently, your signature herein confirms that you have read and fully understood the provisions and consequences of the contents of this instrument, and have been intelligently informed about the processing of your personal data for the given purposes as well as your rights and responsibilities in regard thereto.
In view of the foregoing, you as the data subject hereby voluntarily and freely signify your specific, informed indication of will and consent to the collection and processing of your personal data. On the contrary, should you decide to withdraw your consent for the processing of your personal data during the recruitment process (or any other business purposes; can be changed in accordance with the needs of GDEC), GDEC can validly refuse to proceed with your on-the-job training application and you will no longer be considered for the same by GDEC (or any other business purposes; can be changed in accordance with the needs of GDEC).